AI-native purpose-driven advisory

Clarity first. Future-proofing.(Co-)Design  Build  Launch  Scale.

We look deep into the problem space. We pivot to the opportunity space.

What we do

Four disciplines, one practice.

01

AI strategy & product

Where intelligent systems belong in the operation, what is worth building, and just as importantly where a machine should not be.Where intelligent systems belong — and where a machine should not be.

See the work

02

Innovation in practice

Taking a proposition from nothing to a working first version — then from working once to working repeatably.From nothing to a working first version, then to working repeatably.

See the work

03

Fractional & advisory services

Fractional leadership and board-level counsel on the decisions that outlast a single strategy cycle.Fractional leadership and board-level counsel.

See the work

04

Planetary governance

Material flows, nature-positive commitments and rights-of-nature frameworks, translated into governance a board can actually adopt.Material flows and rights-of-nature, made adoptable by a board.

See the work

Our ethos

What we stand for.

Vision

Our vision

A regenerative future.

Mission

Our mission

Collective impact through compelling strategies along innovative pathways.

Values

Our core values

Be for the greater goodPlanet, people, prosperity for all matters. Be generousGiving makes life. Be openEmbody the emergent. Be audaciousDare to be different.

Ikigai

Our ikigai — 'reason for being'

Work that matters.

Sanjay Rajan, principal of MAANUKA Sanjay Rajan, principal of MAANUKA
Sanjay Rajan Principal Boulder, CO, USA

About

Complexity, turned into clarity.

Sanjay is an impact strategist and global systems innovator with 20+ years turning strategy into action. He helps startups, governments, and global organizations align intelligent systems with planetary, societal, and institutional goals.

The throughline is systems in transition — toward a regenerative future. He has built public-private partnerships and public-good infrastructure globally, driven circularity in food systems and textiles, and led AI and technology initiatives for social and environmental good. SLOWCOLOR, the award-winning B-Corp he founded with handloom weavers in Telangana, India, put that conviction into practice — living wages through fair trade.

Service anchors the practice. Sanjay serves on the board of Colorado Circular Communities (C3), driving statewide circular economy initiatives; earlier he was president of UNA-Denver, championing the SDGs locally, and spent seven years on the board of Seva Foundation, which builds sustainable, equitable eye care systems globally.

Credentials
Global Executive MBALondon Business School & Columbia Business School
MS Computer Systems EngineeringNortheastern University
Climate Emergency Executive ProgramOxford Smith School of Enterprise and the Environment
Strategic Foresight PractitionerMember, Association of Professional Futurists

Get in touch

Tell us what you are working on.

A sentence or two is plenty.We reply with a read of the problem, not a brochure.

What is this about?